Whatever your activity, Instagram is a social network that can undoubtedly bring you a lot! Not exploiting it would be a bit like saying no to your visibility.
In the USA, nearly 12 million users connect each month. Just that yes!
And of those 12 million users, 70% log on at least once a day.
Instagram being the social network of the image par excellence, I consider it the ideal tool to easily create a close relationship with its customers. Keep in mind, however, that no one is expecting you and that your customers will not come across your profile by chance. So how do you make yourself known on Instagram and gain popularity? the simple answer is to buy Instagram Followers. it's a very effective method to increase your Instagram followers count.
However, You will find in this article my 7 best concrete tips, to apply without further delay!
1. Tell a real story
If the image is king on Instagram, it cannot be separated from its king, the content! You can't just post pretty photos and expect an avalanche of likes. It will not happen! What is needed is not only to hold the attention of Instagrammers but also, and this is surely the most difficult, to succeed in keeping it. To do this, make your Instagram profile arouse emotions by telling a story, yours. This communication technique is called “ storytelling ”, in other words, the art of telling stories. And if this process is used more and more by marketing professionals, it is not for nothing!
If you want to create a community around your business, you will have to give of yourself. Of course, you are not asked to tell the smallest details of your life, but the more people will think they know you, the more they will enjoy following you. Your subscribers should feel close to you! Because who says proximity, says confidence.
2. Make stories
This is precisely a fairly simple way to practice storytelling! Stories, a succession of ephemeral photos and videos (slightly) inspired by Snapchat, are generally used with the aim of revealing a part of one's daily life. Photos are often less sought after, more spontaneous, and therefore more natural. This is exactly what today's Instagram audience is looking for.
A new term has also appeared and would tend to replace storytelling, it is storyliving . Your followers not only want you to tell them a story, but they also want to live it with you, live!
3. Show your face
Also in this idea of proximity to your community, showing your face is a simple way to bond. The stats on this vary wildly but what is certain is that photos featuring a face receive more engagement. Thanks to his social attribute, humans simply have an easier time memorizing a face than a painting or any other image.
Your followers will remember you and that is a very good point!
4. Post at the right time
While it makes sense that you shouldn't post anything, it may be less obvious that you shouldn't post anytime! Knowing the best times to reach a larger number of users is essential. Here are the statistics of days and times when it is advisable to post on Instagram:
- Monday: 7 p.m. and 10 p.m.
- Tuesday: 3 a.m. and 10 p.m.
- Wednesday: 5 p.m.
- Thursday: 7 a.m. and 11 p.m.
- Friday: 1 a.m. and 8 p.m.
- Saturday: midnight and 2 a.m.
- Sunday: 5 p.m.
According to the rumor which circulates, the top of the top hourly level would be… 2 am! In fact, this is not a rumor but the result of a very serious study commissioned by the Huffington Post, after analyzing more than 61,000 publications. It is specified that this is the time when your post is most likely to be visible, but we do not necessarily speak of engagement.
Also, note that you can obtain personalized statistics according to the habits of your followers. To do this, simply switch your Instagram account to “Business” and click on the icon symbolizing a histogram, directly accessible via your profile. This is the technique that I recommend to you personally.
5. Use the right hashtags
You will be able to have the prettiest photo in the world, if you don't use a hashtag, no one will see it! Wouldn't that be a shame? Do not bet all your visibility only on your community because, given the number of photos shared, it is estimated that Instagram users do not see 70% of the publications posted on their news feed.
According to a study by Simply Measured, a post with at least one hashtag generates on average 12.6% more engagement than a post without one.
There are very simple tools to determine the most popular hashtags based on your domain or topic. On Talkwalker, you can enter your keyword, target country, and language to get a list of recommended hashtags. It is possible to add up to 30 hashtags per post, the limit allowed by Instagram, but I advise you to limit them to stay in line with your image and your subject. Overusing hashtags risks losing credibility, it's a bit like yelling "please look at me!" "