When you've invested time, effort, and money into creating a website or app, it can seem that everything is complete.
Your website looks great, and it's already bringing you more and better customers than you imagined.
However, in reality, I'm sorry to tell you, but your new web product is already outdated.
Due to the internet's ability to continually improve and push new boundaries, your website will become outdated if you leave it for any time.
Often, it doesn't matter. However, sometimes it can result in a severe security problem or a non-functional feature.
Regular maintenance of your website is a pretty straightforward process. In fact, the website maintenance cost per year is quite affordable. Most digital agencies offer website maintenance packages that ensure your web product looks excellent, works well, and may even improve in the future.
What Does Website Maintenance Actually Mean?
Essentially, website maintenance refers to keeping your website and its platform or CMS up-to-date by maintaining them.
Here is a quick list of website maintenance items:
CMS updates include:
- Security patches
- Updating plugins
- Repairing any issues that may have arisen after the updates
- Ensuring the site works in new and updated browsers, cross-browser testing is performed
- A device compatibility test to ensure that the site is accessible to all supported devices, including the latest models
- Updating and backing up the server regularly
- Support, including help with using the CMS
- It is vital to fix bugs when developing a complex or functional web application
- A guaranteed response time to queries
Additional services such as hosting and out-of-hours support are frequently included in website maintenance packages.
What is the Importance of Website Maintenance?
The only way to keep your website up-to-date, safe, and smoothly functioning is to perform regular monthly maintenance. If you don't regularly update your site, you risk being vulnerable to hacks, bugs, and browser compatibility issues. Security is the first reason to have a website management service.
Another big concern is the usability of a website, especially a more functional one. If you run an e-commerce store, a booking calendar, or a web app, you're likely to run into minor bugs, broken links, and problems. Additionally, it can affect accessibility.
As part of your website maintenance plan, your website maintenance provider will provide you with server-side updates and backups.
If anything goes wrong with the server or the site, a backup will be available to restore.
Many website maintenance packages in India include additional work to help your web product and business growth. It may involve adding enhanced features and functionality to your website, improving your conversion rate, or even continuing your SEO and marketing efforts.
Lastly, it is imperative to consider priority when deciding on a web maintenance service. Those with ongoing maintenance contracts will receive guaranteed turnaround times from their developers or digital agencies. As a result, their issues will be prioritized over those requested on an ad-hoc basis.
In other words, if there is an urgent issue on your site, but no service agreement exists, you will probably be at the back of the queue.
How Much Does Website Maintenance Cost in India on Average?
Many factors determine the price of website maintenance, even in the country where you live. There is a substantial difference between the annual maintenance charges for a website in India compared to Europe or the United States.
The cost of developing a website also varies depending on the features you include. Generally, simple websites are cheaper, whereas those with more functionality are more expensive.
In 2022, the average annual maintenance charges for a website in India are:
- The cost of a personal website is 10,000 INR per year.
- A small business website costs 50,000 INR per year.
- 20,000 INR per year for a large company's website.
Your visitors will perceive poor website maintenance as a lack of interest in their educational and buying needs, which can harm your business. Being proactive about maintaining your website and ensuring it looks great for all visitors is much better than being reactive.
Maintenance of your website is the most efficient antidote to entropy, which is the worst thing that can happen to your website.