Packaging: A Brand’s Silent Salesperson Do you indulge in the guilty pleasure of watching those “unboxing” videos online? Or are you guilty of buying a product just because the packaging looked pretty? Well, don’t be, because that was their motive all along! Yes, a product may be mediocre, but what makes it more appealing to consumers is good packaging. Packaging design is the key to a brand’s success. It’s more than just a box; it’s a marketing tactic that shapes consumer perception and drives their purchase decisions. https://www.3dotsdesign.in/blog/packaging-a-brands-silent-salesperson/